ResumeProof

Role vocabulary

ATS resume keywords for Media and Content

These are the 22 terms our scorer checks a Media and Content resume against. It is the same list the free check uses, published in full.

Check my resume against these Build a Media and Content resume

The vocabulary

Coverage is 25 of the 100 points. Sixty percent of this list is full marks, so you do not need all of it, and stuffing every term in is penalised separately.

  • content writing
  • copywriting
  • editorial
  • seo
  • content strategy
  • cms
  • wordpress
  • storyboard
  • script
  • video editing
  • premiere pro
  • social media
  • engagement rate
  • reach
  • impressions
  • brand voice
  • content calendar
  • keyword research
  • byline
  • publishing
  • proofreading
  • audience growth

The eight questions for Media and Content

The guided builder asks these, in this order, and turns each answer into a line on the page. Nothing is written that you did not type.

  1. 1.How much have you published, and where?
  2. 2.What audience or readership does your work reach?
  3. 3.What is your output cadence? Pieces per week or month
  4. 4.What is your best performing piece, and by what measure?
  5. 5.Which formats and beats do you cover?
  6. 6.How many contributors or freelancers do you commission or edit?
  7. 7.What engagement or retention figures do you own?
  8. 8.Which tools and systems do you publish in?
Answer them and see your score before paying

Words are the easy half

A resume can carry every term above and still be rejected, because coverage says what you know and nothing about what you delivered. The heaviest category on the rubric is evidence: how many of your bullets carry an actual figure.

Seven in ten is full marks. Most resumes we see manage two.

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