Role vocabulary

ATS resume keywords for Salesforce (Admin, Developer, Consultant)

These are the 32 terms our scorer checks a Salesforce (Admin, Developer, Consultant) resume against. It is the same list the free check uses, published in full.

The vocabulary

Coverage is 25 of the 100 points. Sixty percent of this list is full marks, so you do not need all of it, and stuffing every term in is penalised separately.

  • salesforce
  • sales cloud
  • service cloud
  • marketing cloud
  • experience cloud
  • cpq
  • apex
  • lightning
  • lwc
  • visualforce
  • soql
  • sosl
  • triggers
  • flows
  • process builder
  • validation rules
  • custom objects
  • data loader
  • profiles
  • permission sets
  • sharing rules
  • reports and dashboards
  • integration
  • rest api
  • salesforce certified
  • administrator
  • platform developer
  • sandbox
  • deployment
  • change sets
  • trailhead
  • agentforce

The eight questions for Salesforce (Admin, Developer, Consultant)

The guided builder asks these, in this order, and turns each answer into a line on the page. Nothing is written that you did not type.

  1. 1.How many Salesforce implementations or orgs have you built or administered?
  2. 2.How many users does the largest org you supported have?
  3. 3.How many automations, flows or custom components have you built?
  4. 4.Which clouds do you work in, such as Sales, Service, Marketing, Experience or CPQ?
  5. 5.Which certifications do you hold?
  6. 6.How many integrations have you built or supported, and with which systems?
  7. 7.How many tickets, requests or enhancements do you handle in a month?
  8. 8.How many reports and dashboards have you built, and for whom?
Answer them and see your score before paying

Words are the easy half

A resume can carry every term above and still be rejected, because coverage says what you know and nothing about what you delivered. The heaviest category on the rubric is evidence: how many of your bullets carry an actual figure.

Seven in ten is full marks. Most resumes we see manage two.

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