Role vocabulary

ATS resume keywords for Product Management

These are the 19 terms our scorer checks a Product Management resume against. It is the same list the free check uses, published in full.

The vocabulary

Coverage is 25 of the 100 points. Sixty percent of this list is full marks, so you do not need all of it, and stuffing every term in is penalised separately.

  • roadmap
  • user research
  • stakeholder
  • prioritisation
  • backlog
  • okr
  • kpi
  • go-to-market
  • a/b testing
  • discovery
  • requirements
  • prd
  • user stories
  • retention
  • activation
  • analytics
  • cross-functional
  • pricing
  • launch

The eight questions for Product Management

The guided builder asks these, in this order, and turns each answer into a line on the page. Nothing is written that you did not type.

  1. 1.How many users or customers does your product serve?
  2. 2.What metric do you own, and what have you moved it from and to?
  3. 3.How many engineers and designers are in the team you work with?
  4. 4.How many launches or releases have you shipped?
  5. 5.What revenue or cost does your product area carry?
  6. 6.How much discovery do you run, and with how many customers?
  7. 7.What did you decide not to build, and why?
  8. 8.Which analytics and experimentation tools do you use?
Answer them and see your score before paying

Words are the easy half

A resume can carry every term above and still be rejected, because coverage says what you know and nothing about what you delivered. The heaviest category on the rubric is evidence: how many of your bullets carry an actual figure.

Seven in ten is full marks. Most resumes we see manage two.

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